Bachelor of Business Administration

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Bachelor of Business Administration

Enter the business world with an array of theoretical and practical knowledge in disciplines such as marketing, accountancy, human resources and information systems. Made up of foundation courses and a selection of electives, graduates can create a BBA degree that is applicable to their skill set throughout their progression of the program.

After graduation, students will be able to take up entry-level positions within a variety of functions of an organisation. Graduates can pursue a role in marketing, finance, HR, quality management, accounting or IT in any firm.

Curriculum	Score Required	Conditional Admission Score*
UAE Secondary School Certificate	70%	60%
Indian Central Board of Secondary Education (CBSE) & Indian State Board Exams	50%	40%
Pakistani Intermediate Certificate	50%	40%
EmSAT English score of 1100, TOEFL score of 500 (ITP), 61 (IBT) or IELTS score of 5.0 is required**

*Applicants with conditional admission must take 12 credit hours in the first semester and achieve a minimum CGPA of 2.0/4.0

**Candidates who do not satisfy the English Proficiency requirement can still enroll through the English Preparatory Program

Tuition Fees

Duration of Study	No of Credit Hours	General Education Courses Fee Per Credit Hour (AED)	Program Courses Fee Per Credit Hour (AED)	Approx Tuition Fees Per Year (AED)	Approx Tuition Fees Per Year (USD)
4 years	123	1200	1350	40,387	10,975

Scholarships

Merit Scholarships
SCHOLARSHIP	UAE CURRICULUM	A – Levels	AS – Level	O – Levels	CBSE/ICSE	American	IB	Pakistan	MAINTENANCE CGPA
50%	95-10	AAA	A* A* A	6A	85	90	30	85	3.7 and above
35%	90-94.9	ABB	AAA	5A	80-84.99	85	28	80-84.99	3.6 to less than 3.7
25%	85-89.9	BBB	ABB	4A	80-84.99	80	26	75-79.99	3.5 to less than 3.6
15%	80-84.9	CCC	BBB	3A	70-74.99	75	24	70-74.99	3.4 to less than 3.5

Merit Scholarship (Approx Annual Fees After Scholarships)
Programs	Annual Fees	15%	25%	35%	50%
Bachelor of Business Administration (4 years)	40,388	34,329	30,291	26,252	20,194

General Education Courses (30 Credit Hours)

ENL 101	English Composition
ENL 102	Communication Skills
ENL 103	Technical Writing
ENL 104	Research & Learning Skills
SAT 101	General Mathematics
SAT 103	Computer Applications & Technology
SAT 104	Environmental Studies
SAT 105	General Science
SAH 101	UAE Society
SAH 102	Islamic Studies
SAH 103	Reasoning & Critical Thinking

Foundation Courses (33 Credit Hours)

BSA 201	Introduction to Financial Accounting
BSE 201	Principles of Micro Economics
BSE 202	Principles of Macro Economics
BSG 201	Principles of Management
BSM 201	Fundamentals of Marketing
BSG 203	Introduction to Business Law
BSG 202	Human Resources Management
BSF 201	Principles of Financial Management
BSG 204	Principles of Entrepreneurship and Small Business Management
BSG 205	Business Statistics
BSS 201	Management Information Systems

Core Courses (36 Credit hours)

BSE 301	Economy & Business in the GCC
BSG 302	Organizational Behavior
BSG 303	Project Management
BSG 304	Leadership Skills
BSA 301	Management Accounting
BSG 305	Decision Science
BSG 306	Business Communications
BSI 301	International Business
BSG 307	Operations Management
BSS 301	Introduction to Business Technologies
BSG 310	Internship
BSG 490	Strategic Management (CSC)

Elective Courses (6 Credit Hours)

BSG 410	Business Research Methods
BSA 410	International Accounting
BSF 410	Special Topics in Finance
BSM 410	Special Topics in Marketing
BSS 410	Special Topics in E-Commerce
* Elective courses: In addition to the courses in his/her field of specialization a student can choose any two courses (6 Credits) from the electives courses or alternatively choose any two courses (6 Credits) from any other specialization.

Marketing (18 Credit Hours)

*Specializations: The student will have the option of choosing one specialization
BSM 302	Advertising & Sales Promotion
BSM 303	Consumer Behavior
BSM 304	Service Marketing
BSM 401	International Marketing
BSM 402	Marketing Research
BSM 403	Marketing Strategies

Accounting (18 Credit Hours)

*Specializations: The student will have the option of choosing one specialization
BSA 302	Intermediate Accounting I
BSA 303	Cost Accounting
BSA 401	Intermediate Accounting II
BSA 402	Accounting Information System
BSA 403	Auditing
BSA 430	Advanced Accounting

Finance (18 Credit Hours)

*Specializations: The student will have the option of choosing one specialization
BSF 301	Financial Institutions and Markets
BSF 302	Working Capital Management
BSF 303	Financial Statements Analysis
BSF 401	Security Analysis and Portfolio Management
BSF 402	International Financial Management
BSF 403	Corporate Finance

Information Systems (18 Credit Hours)

*Specializations: The student will have the option of choosing one specialization
BSS 304	Database Management Systems
BSS 350	Telecommunication and Network Management
BSS 352	Systems Analysis and Design
BSS 403	Business Intelligence
BSS 405	Information Systems Security
BSS 490	Information Systems Project Work (CS)

International Business (18 Credit Hours)

*Specializations: The student will have the option of choosing one specialization
BSI 320	International Trade
BSI 330	Global Business Strategy
BSM 401	International Marketing
BSF 402	International Financial Management
BSI 403	Special Topics in International Business
BSI 404	International Human Resources Management

Click below to download the study plan.

DOWNLOAD STUDY PLAN

BBA graduates can take up any management positions within a variety of functions in an organization. Graduates can pursue a role in Marketing, Finance, HR, Quality, Accounting or IT department of any firm or even start up a private company specializing in these functions. AGU’s location in Dubai provides graduates with the opportunity to join a wide range of local and international companies operating in different industries.