Bachelor of Business Administration in General Management
Enter the business world with an array of theoretical and practical knowledge in disciplines such as marketing, accountancy, human resources and information systems. Made up of foundation courses and a selection of electives, graduates can create a BBA degree that is applicable to their skill set throughout their progression of the program.
After graduation, students will be able to take up entry-level positions within a variety of functions of an organisation. Graduates can pursue a role in marketing, finance, HR, quality management, accounting or IT in any firm.